Privacy Policy
Last updated: January 1, 2026
1. Information We Collect
When you use Charleston Home, we may collect the following information:
- Account Information: Name, email address, phone number, and password when you create an account.
- Search Activity: Your search criteria, saved searches, and property viewing history to provide personalized search results and alerts.
- Favorites and Saved Properties: Listings you save or favorite for quick access.
- Inquiry Information: Messages, showing requests, and questions you submit about properties.
- Usage Data: Pages visited, features used, and interaction patterns to improve our services.
- Device and Browser Information: IP address, browser type, and device information collected automatically.
- Cookies: We use cookies to maintain your session, track recently viewed listings, and remember your preferences.
2. How We Use Your Information
We use the information we collect to:
- Provide and personalize real estate search results and listing alerts.
- Process your property inquiries and showing requests.
- Send email alerts for saved searches, price changes, and status updates.
- Communicate with you about your account and our services.
- Enable communication between you and the brokerage operating this site.
- Improve our website, features, and user experience.
- Comply with MLS rules and legal requirements.
3. SMS/Text Message Communications
By opting in to SMS notifications in your account settings, you consent to receive automated text messages from Charleston Home regarding real estate listings, price changes, and property updates. Message frequency varies based on your notification preferences. Message and data rates may apply.
You may opt out at any time by replying STOP to any message or by disabling SMS notifications in your account settings. For help, reply HELP or contact support@brewermarketing.com.
We will not share your phone number with third parties for marketing purposes. Your consent to receive SMS messages is not a condition of purchasing any property or using our services.
4. Information Sharing
We do not sell your personal information to third parties. We may share your information with:
- The Brokerage: The real estate brokerage operating this website (Charleston Home) receives your inquiry and account information to provide real estate services.
- Listing Agents: When you inquire about a property or request a showing, your contact information is shared with the relevant agent.
- MLS: The Charleston Trident Multiple Listing Service and its participants may access this site to verify compliance with MLS rules and regulations.
- Service Providers: We use trusted third-party services for email delivery, hosting, and analytics. These providers are contractually obligated to protect your data.
- Legal Requirements: We may disclose information when required by law or to protect our rights.
5. Cookies and Tracking
We use the following types of cookies:
- Essential Cookies: Required for authentication, session management, and site functionality.
- Preference Cookies: Store your recently viewed listings and search preferences.
- Analytics Cookies: Help us understand how visitors use our site to improve the experience.
You can control cookies through your browser settings. Disabling cookies may limit some site functionality.
6. Data Security
We implement industry-standard security measures to protect your personal information, including encrypted connections (HTTPS), secure password hashing, and access controls. However, no method of transmission over the Internet is 100% secure.
7. Your Rights
You have the right to:
- Access: Request a copy of the personal information we hold about you.
- Correction: Update or correct inaccurate information through your account settings.
- Deletion: Request deletion of your account and associated personal data.
- Opt-out: Unsubscribe from marketing emails, SMS messages, and listing alerts at any time.
To exercise these rights, contact us using the information below.
8. MLS Data
Real estate listing data displayed on this site is provided in part by the Charleston Trident Multiple Listing Service through the Internet Data Exchange (IDX) program. This data is copyrighted by the MLS and its participants. Use of this data is governed by the MLS rules and our Terms of Use.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify registered users of significant changes via email. Continued use of the site after changes constitutes acceptance of the updated policy.
10. Contact Us
For questions about this Privacy Policy or to exercise your data rights, please contact:
Charleston Home
Email: info@charlestonhome.com
